- Should be in place prior to implementing social media tools
- Guidelines are needed so that employees understand expectations
- Clearly outlined and explained
- Employees are trained on policy
- Specific examples
- Safeguards organization from liability
- Personnel should be provide on-going online monitoring of organizatiional social media tools
- Examples of social media standards in the workplace : https://fod-infobase-com.contentproxy.phoenix.edu/p_ViewVideo.aspx?xtid=49955
Online Reputation
An employee’s professional reputation is important. Conflicts can arise from a differences of opinion which may lead to dissension in the digital space. Organizations will train on conflict resolution in the digital space. Employees need to trained on how to work in networking sites in a professional collaborative manner. Also an employee’s online behavior can be of risk to the organization.
Tips for Organizations and Employees when engaging in online communities
- Comments can have a positive or negative impact
- Digital Footprints are real
- Digital space last longer than one’s anger
- Think before typing
Creating a Social Learning Environment using Twitter
- Create what is comfortable to organizational culture
- Use simple social media tools that are easy to introduce and use
- Trainers should initiate learning topics to promote engagement within organizational sites
- Monitor for social media etiquette
Benefits of social learning environment
- Improve employee morale
- Problem solving solutions for employees
- Professional growth for new employees
- Provides resources that are not dependent on time and space
- Instant feedback
- Changes the culture to one that is more engaged and collaboration occurs
Challenges of social learning environment
- Steady employee engagement needed or boredom sets in
- Monitoring can be a challenge
- Employee reputation issues
- Responding quickly to employee queries
Strategies for the social learning environment
- Allow format to be informal
- Actively promote engagement
- Do not monitor for punitive actions
- use this tool to supplement formal training
- provide ongoing training reinforcement
